Resume

PROFESSIONAL EXPERIENCE

June 2021 - present
Aeon Robotics GmbH

Co-Founder

Creating smart robots for a better life.

Apr 2017 - May 2021
Clausthal University of Technology, Clausthal-Zellerfeld, Germany

Research Associate / Ph.D. Student / Lecturer

Business development and conception – Clausthal Executive School (CES):

  • Founding and establishing Clausthal Executive School as the central
    institution for further education at Clausthal University of Technology
  • Conception, accreditation and initial implementation of a new
    further education program (ESF project)

Research assistant at the chair of business administration and corporate management:

  • Supervision and realization of lectures, seminars, workshops
  • Administrative tasks within the chair
  • Supervision of theses (Bachelor, Master)
  • Research work (doctorate/PhD) on the research priorities of the chair

Dec 2016 - June 2019
veggieflash.de

Founder of veggieflash

Founder and managing director:

  • Product development "Veggieflash": from the basic idea to sales
  • Conception and prototyping
  • Selection of suppliers and manufacturers
  • Legal protection of the trademark 
  • Marketing through social media
  • Sales via veggieflash.de online shop

Apr 2016 - Mar 2017
Funke Mediengruppe (BZV Media GmbH), Brunswick, Germany

Online Media Consultant

Online-media consultant:

  • Targeted market development/market cultivation regarding existing and potential customers
  • Competitor analysis, i.e. market observation and assessment of the switching behavior of existing and potential customers in
    competing media
  • Weekly analysis and reporting of KPIs
  • Conception and launch of new digital products

Aug 2014 - Feb 2016
Deutscher Sparkassenverlag, Stuttgart

Marketing & Project Manager

Project management, marketing, technical consulting: 

  • Coordinating (B2B) projects (on-/offline marketing campaigns)
  • Management of the project team with content management systems and project management systems
  • Planning, coordinating and controlling of the process of the
    implementation of a customer online shop 
  • Analyzing project results for internal and external final reporting
  • Conception of strategic reframing and sharpening of a brand for IT-services
  • Integration of corporate design standards and supplier restrictions in (B2B) marketing campaigns 
  • Briefing of agencies and coordination

Feb 2014 - July 2014
Deutscher Sparkassenverlag, Stuttgart

Internship

Electives in the field of product development of advertising media:

  • Drawing up a situation analysis as basis for action for implementing a new product based on market potential analysis
  • Statistical analysis of customer data 
  • Conception, sending and statistical analysis of newsletters 

EDUCATION

2017-2021
Clausthal University of Technology

Dr. rer. pol. (PHD)

Specialization: Business models, Blockchain technology, Job-To-Be-Done-Theory

Dissertation: Einfluss der Blockchain-Technologie auf Geschäftsmodelle: Entwicklung eines Vorgehensmodells am Beispiel von intermediären Akteuren

Cuvillier Verlag

Amazon

2015-2017
FOM University of Applied Sciences for Economics and Management

Master of Science Business Psychology

Overall grade: 2.0

Specialization: Forms of organizations and development

Master thesis: The Need for Cognitive Closure and its impact on consumers’ purchase intentions

2012-2013
Rijksuniversiteit Groningen (University of Groningen), Netherlands

Master of Science Marketing

Overall grade: 7.5 (“Good”)

Specializations: Marketing research & management, market analysis, brand management

Master thesis: Social Proof Mechanisms – How Demand-Generated Scarcity Influences Consumer Purchase Intentions

2009-2012
Otto von Guericke University Magdeburg

Bachelor of Science Business Administration

Overall grade: 2.4

Specializations: E-Business, marketing concepts and strategies, management and entrepreneurship, logistics and operations management

Bachelor thesis: The art of using the right evaluation system – An empirical analysis of the lecturer ranking of the Faculty of Economics and Management Magdeburg